Elite marketing

Your home isn't average and your marketing shouldn't be either.

Real Estate Has Changed.

Cutting-edge promotion of your home matters.

In today's fast-evolving real estate market, traditional marketing methods are no longer enough to capture buyers' attention. We specialize in digital marketing strategies that will help your property stand out and get noticed. Partnering with us means tapping into the power of cutting-edge technology and trends to ensure that your home receives maximum exposure and attracts the right buyers.

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STEP 1: Full Property Preparation

At Exclusive Property Marketing, we believe that preparing your property for success is the first critical piece of effective real estate marketing. When done correctly, this step sets your property up for fantastic marketing and attracts the right buyers. Our luxury concierge service provides you access to a team of experienced professionals who take care of every detail, from staging and photography to necessary repairs. This level of attention to detail ensures that your property stands out from the competition and receives the exposure it deserves. When it comes to real estate marketing, every detail matters, and we're committed to ensuring that your property showcases its unique features and style in the best possible light.

What We Do Differently

Professional Deep Clean
PROFESSIONAL STAGING
Concierge Repair Services
Professional Listing Management
We tailor your cleaning needs to your home and condition
We work alongside the best cleaners in our area, they are thorough and give our listings top-priority for booking
From windows, to carpet and everythign in-between we help get your home ready for photography and showings
Custom curated staging based on your homes unique style and characteristics
Professional staging set your home apart from the competition
We tailor your staging needs based off of your individual needs from light staging to full custom set up
We help you handle all necessary repairs that need to be made before we list your property
We help guide sellers on what should be repaired or upgraded to get the maximum value for your home
No stress concierge service means our team handles the scheduling and coordinating of any necessary work
We have priority access to our vendors making it fast and easy to get everything done for our sellers in a timely manner
Our team coordinates these tasks for you so you don't have to feel stressed in the listing process
Our team handles all the preparation details to ensure your home is photo and video ready
With over 200+ five star reviews we have perfected this process for our sellers to make it as easy and relaxing as possible
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Step 2: Elite Photography, Videography & Drone

We don't settle for good photography - we demand the best. That's why we only use the top photographers in the Truckee/Tahoe area to capture stunning images of your home. Our team takes great care to showcase your property's unique features and style using the latest equipment and techniques, ensuring that it stands out from the competition. We also use drone technology to capture breathtaking views of your home and surroundings, further highlighting its value. Whether it's showcasing amenity features or creating vertical videos for social media platforms, we'll ensure that your property is marketed effectively to attract the right buyers.

WHAT WE DO DIFFERENTLY

CUSTOM HOME PREPARATION
Stunning Photography
Elite Videography
Drone Imagery
Professional Marketing Oversite
We make sure that your home is fully prepared and ready for photos
We arranged for property staging and finishing touches to be made to get it just right
We pay attention to detail and make sure your home is photo ready
We set expectation for sellers regarding clutter and personal items as we take our photography very serious
We provide our sellers with Professional home images
We partner with the top real estate photographers in our local area
We have earned priority access to our photographers and offer this service to ur sellers completely free of charge
We choose these photographers for their beautiful angles in our photography and an experienced eye for capturing a homes unique magic and charm
We use imagery that captures your eye and attention right away and we don't settle for less.
We create custom video tours of our properties to feature online and across all social platforms
We partner with elite videographers to ensure your property tour stands out from the crowd and amplifies your homes unique characteristics
We capture video in vertical and horizontal frames to ensure your property will look amazing on every device
We provide custom drone photography and videography to amplify the beauty of your home.
This helps elevate your property and increase the perceived value of your home in it's unique location.
We understand the importance of photography and have our director of marketing custom curate your property's final images
We professional edit and improve photos before your listing goes live to ensure the most visually stunning effect.
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Step 3: Stunning Print Material

At Home And Slate, we understand that property marketing is much more than just promoting your home - it's about showcasing its unique location and community within Truckee, CA. With over 20 years of experience in the area, our team is passionate about highlighting all that Truckee has to offer, including its natural beauty, vibrant local culture, and exciting activities. Our custom-made community brochures provide potential buyers with a comprehensive overview of everything that makes your property and its surrounding community so special. In addition, we create stunning print marketing materials that are designed to look beautiful and elevated, leaving a lasting impression on potential buyers. Our team takes great care to create custom flyers and brochures that showcase your property's unique features and style, ensuring that your property stands out from the competition. 

What We Do Differently

Custom Print Material
memorable Design
Luxury Feel
We value aesthetics and showcase your property in beautifully designed flyers and print material
We create custom property flyers and brochures that showcase your unique property features
We leverage the latest design trends and technology to create a seamless and cohesive branding experience across all marketing channels.
Our commitment to memorable design is rooted in our belief that effective branding is a critical component of successful property marketing, and we are constantly pushing the boundaries of what's possible to ensure that our branding materials are truly unforgettable.
When you work with us, you can be confident that you're partnering with a team that is recognized for its sophisticated and intentional branding.
Our design aesthetic is intentional, sophisticated, and highly memorable, creating a lasting impression on potential buyers
Our branding is designed to evoke a sense of exclusivity and luxury, showcasing your property as a premium offering in the real estate market.
We use elegant typography and design elements to create a cohesive and luxurious branding experience across all marketing channels.
We provide a personalized and bespoke approach to branding, ensuring that every aspect of your property is highlighted in a way that showcases its luxury and exclusivity.
Our branding materials are designed to be consistent and cohesive, ensuring that every aspect of your property's marketing is intentional and purposeful.

Step 4: Bringing Buyers To You

At Home And Slate we're not just in the business of selling properties - we're in the business of making connections. Our extensive network of buyers and industry professionals is a culmination of over 20+ years in the Truckee, CA area, and it's a significant advantage for our clients. We work closely with this network to match potential buyers with properties that meet their unique criteria, and sometimes, we're able to connect buyers with your property before it even goes live on the market! This means that our sellers get to take advantage of a highly exclusive and exciting opportunity to showcase their property to the right buyers.

What We Do Differently

Online Buyer Leads
Extensive Buyer Network
We run several buyer campaigns across multiple channels to ensure we constantly have an influx of qualified buyers
Our online buyer lead generation is a huge advantage to our sellers as they benefit from this massive online exposure
We bring buyers directly to you by matching our extensive data-base of active buyers with your property
With over 20+ years in our local area we have cultivated a strong network of buyers from around the country
We partner with several bay area brokerages to ensure we stay connected to this highly active buyers community
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Step 5: Social Media Marketing

At Home And Slate, we understand that in today's real estate market, social media is a critical component of property marketing. That's why we don't just post properties online - we have a vast network of online campaigns that are designed to convert potential buyers into actual buyers. Our approach to social media marketing is highly targeted and personalized, meaning that we use data-driven insights to ensure that your property is being showcased to the right buyers at the right time. We also utilize the latest technologies, including vertical video and 3D virtual tours, to showcase your property in a way that's visually stunning and engaging

What We Do Different

Extensive Strategy
TIk Tok
Youtube
Instagram
Facebook
We capitalize on the latest social media trends and utilize the latest tools and features to ensure that your property is being showcased in the most effective way possible.
We create targeted paid social media campaigns to reach potential buyers who may not have seen your property through organic social media marketing efforts
We use retargeting techniques to ensure that your property is seen by potential buyers multiple times across various social media platforms, increasing the chances of a successful sale.
We utilize the latest technologies, including drone footage and 3D virtual tours, to showcase your property in a way that's visually stunning and engaging on TikTok.
Our videos get great expsoure on tik tok making this one of the most cutting edge marketing tools for property exposure
Our competitors are ignoring this channel for property marketing which can lose a seller thousands of potential buyer views on just one post!
We create custom Tik Tok videos for all our properties, gaining them thousands of additional views
We created custom youtube property video tours for all our properties
We create beautiful covers for our youtube features and use these videos to cross promote your property within our email campaigns and other property marketing efforts
We utilize the latest technologies, including drone footage and 3D virtual tours, to showcase your property in a way that's visually stunning and engaging on Instagram
We provide custom Instagram features for our properties when they are listed, have open houses or receive a price improvement
We take Instagram promotion seriously and get our sellers thousands of views on our Instagram account.
We create custom facebook post that are beautiful and memorable to promote you property.
We run paid advertising campaign to get maximum exposure for your property on both Facebook and Instagram.
Our Facebook posts generate thousands of views per post and drive traffic to your property's custom webpage
We promote all of our open houses on Facebook to drive maximum open house exposure to your home.
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Step 6: Curated Email Marketing

At Home And Slate, We take email marketing to the next level by offering potential buyers extremely valuable content on the community, local regulations, HOA fees, and more. We believe that educating potential buyers is key to ensuring a successful sale and that's why we spend time and care to provide buyers with the information they need to make informed decisions about your property. Our email campaigns are designed to create knowledgeable and excited buyers who are ready to write offers. By providing buyers with valuable content and educating them about your property and its surrounding community, we create highly qualified leads who are excited about the prospect of owning your property. Our personalized and targeted email campaigns are designed to promote your property to the right audience and ensure maximum exposure.

What We Do Differently

Highly Educated Buyers
Agent And Buyer Exposure
We nurture our buyer leads with high-value content keeping them engaged and informed on our local market
These buyers will be more informed and qualified to write offers on homes just like yours!
We create custom email campaigns for all of our listings that go out to matched buyers, and all local TSMLS real estate agents
We feature our property's in our monthly newsletter on a rotating basis
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Step 7: National Brokerage Partnership

At Home And Slate, We take pride in providing our clients with the best possible resources and connections to ensure a successful sale. As part of our commitment to excellence, we've partnered with Side, Inc. - a national real estate brokerage that connects us to top-performing teams across the nation. This partnership not only gives us access to a vast network of industry professionals but also provides a specific referral connection platform to the Bay Area, making it an unbeatable partnership for our local sellers.

With Side's impressive track record of 27,843 transactions across their network in 2022 and a total volume of $24 billion in 2022, we have access to a vast network of top performing agents and referrals. 

What We Do Differently

America's Best Teams
A Cutting Edge Partnership
Our partnership with Side Inc connects us with top performing real estate teams and agents all across the u.s
50% of our partners rank in America's Best Teams - They are Industry leaders and performers
This allows us a vast referral network to help service our clients here in our local area
We utilize a dedicated platform for buyer referrals within our network
This referral network is a close knit community of top producing teams and agents
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Step 8: Close

You’ve reached the last step in the seller’s process. When you close on a home you are selling, you are legally transferring ownership of the property to the new buyer. We will meet with the company closing the transaction to sign the final paperwork and go over any issues that have not yet been taken care of. During this time, you can also make plans with your REALTOR® to handle final details such as canceling utilities, cable, and lawn or trash services, changing the name on accounts that the new owner is retaining and ensuring the new owner has instructions for all appliances that will remain in the home.

Does Your Property Deserve The Most Exposure?

Once you have sold your home, you’re free to take the next step on your journey. Whether this is relocating to a new city, moving into a larger home, or downsizing and enjoying your life as empty-nesters, knowing all your selling responsibilities have been taken care of will help you achieve peace of mind for your new path.

Our Testimonials

See why our clients love working with us
PERRY P.

PERRY P.

Christy Morrison and her team were absolutely the most thoughtful, available, and smart real estate team I've ever worked with. She was always helpful, had tips, affordable and positive. She got the job done. I will definitely ...
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ELIZABETH A.

ELIZABETH A.

Elizabeth was great to work with. She was responsive, prepared, and always able to find the right answers. She took us through a lot of homes in the Truckee and North Tahoe areas and was able to provide with us information rega...
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DIANE D.

DIANE D.

Super responsive every step of the way. I Met Christy several years ago at an open house when it came to selling and moving up she was the first REALTOR we called. Sharing our dream wish list with her was easy and she did not s...
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LEO C.

LEO C.

We had so much faith in Christy's ethics and integrity that we asked her to represent us as the buyers at the same time she represented the sellers. We can say without a doubt that the process was exceptional and all parties we...
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DONNA Y.

DONNA Y.

Christy Morrison and her team are well-oiled machines! Their professionalism, knowledge, responsiveness, and excellent communication make working with them a dream. We were selling a home that was tenant occupied and they handl...
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BUYER

BUYER

Christy and her team were very helpful throughout the entire process. From getting the home ready to handle the final clean out when it closed, Christy and her team were able to get the job done. She was there when we needed he...
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JIM D.

JIM D.

We recently listed our lot in Lahontan with Christy after having it listed for more than 400 days with another broker with no results. Within 30 days, Christy received multiple offers at nearly full price due to her extensive c...
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DAVID K.

DAVID K.

Christy and her team are the best real estate group in Truckee. She was so professional and always available, from the initial evaluation of our home all the way through the close of escrow. She is the go-to REALTOR when it com...
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SELLER

SELLER

Christy and her team are the best. Christy is personable and a very hardworking tenacious experienced REALTOR. My buyer was challenging and as a client, I was continually unbending. She worked exceptionally hard with no complai...
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THE CHUNGS

THE CHUNGS

Elizabeth was so nice to work with, she always had a smile on her face. She was also responsive to any questions we have, and able to find the answers for us. Besides, as my wife and I were not living close to Truckee, she help...
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THE OLSONS

THE OLSONS

From the very beginning to close, she was proactive with her communication and reached out to us with the right opportunities to fit our criteria - space, privacy, dogs, and access to amenities 8 outdoor activities we didn't ev...
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BUYER

BUYER

We had a great experience with the real estate broker! Knowledgeable, efficient, responsible person. Christy was with us every step of the way to purchasing our vacation house. We think that she working 24/7, and we realize tha...
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JEFF K.

JEFF K.

Christy was the listing broker on our recent house purchase. It was the smoothest house purchase we have ever had. Christy made it easy for us to see the house multiple times, arrange our inspections, and most importantly I kno...
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RYAN

RYAN

Elizabeth helped us purchase a cabin at Donner Lake and we couldn't be more pleased with the process, the outcome, and just her as a person - she is the best! Our purchase included some complexities that presented outside-of-th...
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M. FERRARI

M. FERRARI

I highly recommend Christy Morrison and her team. I have purchased 2 houses and sold one working with Christy over the last 5 years. Christy and the team have been fantastic every step of the way. Attention to detail is what th...
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BUYER

BUYER

Elizabeth was excellent to work with as our buying agent. From the very beginning to close, she was proactive with her communication and reached out to us with the right opportunities to fit our criteria and space, privacy, dog...
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ELLIE C.

ELLIE C.

Wow! We are so impressed with Christy and her team. We have just closed the sales of our 2nd home in Truckee and we couldn't have asked for a better experience! We were fully prepared for the property to sit for a while because...
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DAN M.

DAN M.

Elizabeth was nothing short of amazing in helping me buy my beautiful Northstar condo! We toured many homes, and she always came prepared with the right information for each property. She always has a smile on her face and alwa...
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THE ROSENS

THE ROSENS

Elizabeth's emails started showing up in my inbox. I had been on REALTOR a few months prior looking for a cabin. As soon as I saw the listing in her email, I reached out to her. She had a busy schedule but made the 40-minute dr...
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KAREN C.

KAREN C.

We recently purchased a home on Donner Lake. Working with Christy made all the difference in our experience. Throughout the process, we found Christy and her team to be completely professional, available, supportive, and always...
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